LinkedIn Ads Agency in Auckland

LinkedIn CPCs in NZ typically run NZ$8-$20 per click (4-8x higher than Meta). Cost-per-qualified-lead ranges from NZ$80 to NZ$400 depending on industry and offer. For small B2B businesses we run programmes with NZ$1,500-$3,000/month in ad spend and NZ$1,200-$2,500/month in management. ABM programmes from NZ$3,500/month management.

For B2B with ACV above NZ$10k, yes — almost always. For B2C or low-ticket B2B, no — Meta or Google deliver better CAC. The decision is about your business model, not the platform. We make the call in the first audit and will tell you honestly if LinkedIn is not the right channel for you.

Sponsored Content (now called Sponsored Posts) is native feed advertising — looks like a regular LinkedIn post but is promoted. Message Ads (formerly InMail) are DM-style ads sent to a specific filter. Conversation Ads are interactive DMs with branching logic. We use Sponsored Content for awareness/consideration and Message/Conversation Ads for high-intent outbound.

Yes — LinkedIn's targeting is the most granular available on any paid channel. Job title, seniority, function, company size, industry, years of experience, skills, and Matched Audiences from your CRM. We typically combine 3-5 filters per campaign to build precise audiences.

First MQLs in 2-4 weeks. Statistically meaningful pipeline impact takes 90 days. ABM programmes show their full effect over 6-12 months because the sales cycle B2B is built around is itself 3-9 months. We commit to 6-month minimum engagements for LinkedIn because shorter engagements consistently waste budget.

Yes — HubSpot, Salesforce, Pipedrive, Microsoft Dynamics, and most major CRMs. We push LinkedIn leads directly into your CRM with full attribution, build closed-loop reporting in Looker Studio, and tie ad spend to closed revenue rather than just MQL count.